15 Best Shopify Apps To Boost Sales And Grow Your Online Business

Shopify is an eCommerce platform that is simple enough for budding entrepreneurs to launch an online store and earn some extra cash immediately. Yet, it is also sophisticated enough to please experienced retailers and established businesses.

And that’s what makes Shopify different from other eCommerce platforms available in the market. 

There are lots of benefits to using a Shopify app. It’s super simple, easy to set up and does not require much investment. In fact, you will be surprised to know that the basic Shopify plan starts at as low as USD $29. And it comes with all the features you need to get off the ground. It is ideal for eCommerce start-ups looking to commence their eCommerce business and earn some money.

For those who have started their business and looking to scale up, Shopify is for them too! It comes with a range of free and premium apps that can help you boost sales and grow your business.  

With thousands of Shopify apps available in the market, choosing the right one for your business growth becomes difficult. But, do not worry, as we have done the groundwork for you. In the forthcoming sections of this write-up, we’ve compiled a list of popular Shopify apps that can make Shopify product upload and other related tasks easy to scale your business.

So, without further ado, let’s get started. 

1. WhatShare

WhatsApp has become one of the best social media networks globally with the highest rates of link opening nowadays. You can maximize this to your advantage by letting your esteemed customers become your store’s ambassadors with the help of WhatShare. 

This ingenious app helps your clients share your store's products on their WhatsApp. It also provides a WhatShare Bar in the store pages and Blog Share add-ons on each blog post. This makes it easier for your customers to tell their friends about your amazing products.

You also get the share-persuading feature that boosts your store's visibility in the community. This, in turn, helps you to increase your revenue.

And, if you think it only works as a share-convincing app then you are wrong. It even helps in creating comprehensive reports providing information about what is popular between the customers and their community by tracking the shared content. The amazing part is, it is free to install.

 Salient Features

• Easily lets customers share your products on WhatsApp
• Helps in driving more targeted traffic to attract more customers
• Enhances store visibility and revenue
• Provides comprehensive reports about shared content
• Consists of WhatShare Bar and Blog Share add-ons for more share alternatives

2. Omnisend

Omnisend is a perfect option for those who are looking to go one step further with basic email marketing for their eCommerce stores. It provides marketing automation with omnichannel features that assist in creating a better relationship with your customers through relevant messaging.

What makes it different from other email automation platforms is the fact that it lets you add different channels into the same automation workflow. This helps you reach your customers on different channels with a unified message, personalized specifically for them.

The amazing thing about this tool is, it provides some amazing features like list-building resources, templates, retargeting ads, segmentation for targeting and much more. With over 3000 5-star reviews on Shopify, Omnisend is the clear winner!

You can opt for a free plan for all your basic email marketing needs. At the same time, the paid plans start at the US $16 every month. Try any of the paid plans for a 14-day trial period.

Salient Features

• Omnichannel marketing campaigns
• Push notifications
• Facebook Messenger marketing
• WhatsApp marketing   
• Email and newsletter templates
• Image editor   
• Product Picker   
• Coupon code creation    
• A/B testing   
• Campaign Booster    
• Welcome emails     
• Abandoned Cart emails    
• Birthday emails 
• Customer Reactivation emails  
• Order confirmation emails 
• Automated email follow-ups 
• Smart Send Solution 
• Smart contact segmentation 
• Landing page creation
• Popup signup forms 
• Signup boxes
• Gamification for lead capturing      
• Cross-Selling capabilities   
• Embedded customer feedback forms 
• Automation reports    
• Campaigns reports 
• Forms reports

3. Acquire

Live chat has become the most preferred communication method for online stores. As one of the leaders in Live Chat, according to g2crowd, this app is a must-have to increase sales by offering a personalized customer experience.

With Acquire App for Shopify, you can view purchase history, issue refunds, track shipments, and cancel items on behalf of your customers - all within a single dashboard without toggling to the Shopify platform.

You can automate repeat questions like order tracking and focus more on helping customers shop through real-time live chat, voice and video calls.

Provides integration with 50+ social networks & services to offer eCommerce platforms with a unified dashboard and a shared app inbox. No more switching between tabs.

Salient Features

• Respond instantly with live chat
• Knowledgebase for self-service
• Automate Order Tracking
• AI-powered chatbot - useful for welcome messages or repeat queries like delivery fees
• See order history while talking with customers on live chats.
• Integration with other apps & services
• Unified Dashboard to interact with shoppers across all digital channels
• Communicate via video calls, social media, email, SMS, phone, cobrowse and more
• Track customer queries, support performance and feedback.

4. TADA, Gamified Email Pop-ups

TADA’s email pop-ups invite your visitors to play a game and win an attractive prize (discount, product or service) in exchange for their emails. Skyrocket your User Experience and customer loyalty with TADA’s gamified pop-ups for Shopify. Scared to get bored of pop-up gamification? Tada also offers elegant full-screen pop-ups that’ll enhance your brand image.

Tired of boring pop-ups that don’t convert as much as you’d like? Try TADA and unleash the power of gamification! The app starts with a free plan; the premium plan is only US$9.99/month!

Salient Features

• 5000 Impressions
• Dashboard with Analytics
• Responsive (mobile, tablet)
• Automatic Unique coupons
• Drop-rate customization   
• Color Schemes included
• Coupons expirations
• MailChimp integration
• Klaviyo integration
• Countdown timer
• Interactive charts
• Custom logo
• Exit intent
• Basic Email Validation

5. Referral Candy

Did you know that every happy customer will tell nine more? So, in case you’re not using a referral program, you’re missing out on sales. 

 Referral Candy is the ultimate Shopify app for gaining referrals. This app gives your customers incentives to refer their friends and family. You can choose from the list of incentives. At USD 49 a month you get automatic rewards delivery and a dashboard to track referrals. Another one of Shopify’s amazing ways to help you boost sales.

Salient Features

• Automatic Add-To Program
• Reward Tracking
• Automatic Reward Payouts
• Reminder Emails
• Personal URLs
• Data Import
• Email Blasts
• Coupon & Promo Codes
• Cash via PayPal
• Custom Incentives Payout
• API
• Whitelabel
• Default Message Setup
• Email Template Editor
• Knowledge Base
• Email Support
• Fraud Protection
• Campaign Error Notifications
• Expiring Coupon Alerts

6. Smile

An app to boost customer loyalty to your brand. Smile app lets you create a loyalty program on your store for loyal customers. You can issue reward points based on sales, social media mentions, brand following, etc. This is a freemium app. The above-mentioned features are free but you can upgrade to give additional rewards or create a customized rewards program.

Salient Features

• API 
• Activity Dashboard 
• Activity Tracking 
• Automatic Notifications
• CRM Integration 
• Calendar Management 
• Custom Fields 
• Customer Database
• Customizable Branding 
• Customizable Reporting 
• Customizable Templates
• Data Import/Export 
• Electronic Payments 
• Email Integration
• Real-Time Data 
• Reminders 
• Reporting & Statistics
• Social Media Integration 
• Surveys & Feedback 
• Third-Party Integration 

7. Bold Upsell

Bold Upshell app suggests complimentary products to the customers at a discounted rate. For instance, if a customer is ordering an iPhone, the app will offer him an iPhone case or cover at a discounted rate. Anybody who is ordering baby clothes might be interested in baby toys too, and so on. It’s a paid app with 30 days free trial. The price is a meager USD $ 9.99 monthly or 19.99 for a small business plan.

Salient Features

• AI product recommendation
• Full design control
• Integration with Google Analytics

8. Outfy

An app to automate your social media promotion and enhance your social reach.  This app helps you promote your products on twelve social media platforms simultaneously, expanding your reach to thousands of potential customers.

The peculiar thing about this Shopify app is that it does not charge a monthly fee like many apps mentioned in this list. Instead of that, it uses “credits” per post. There are multiple credit packages based on the expected use. However, the first 30 credits are free.

Salient Features

• Promotes your product to 12+ networks within seconds in a single click
• Consists of an exclusive autopilot feature that automatically picks and post products daily as per your settings
• Provides multiple store support options without separate login/logout from the same account
• Provides a pay-per-use concept through which you can spend money by defining your own marketing strategy
• Select themed or customized templates to attract people on social media platforms

9. Katana

Cloud-based software with Shopify integration that helps you with complete production planning, scheduling and inventory management. It empowers small manufacturers with the management of workshop operations and inventory.

Manufacturers can now manage their production activities, purchase of materials, order deadline, etc by having a complete view of the order fulfillment process. It's priced to scale with your business starting at USD 49/month with a single user, single inventory location and a single e-commerce channel.  

You can upgrade to multiple users, multiple inventory locations and multiple e-commerce channels by paying additional charges.

Salient Features

• Alerts/Notifications
• Forecasting
• Inventory Optimization
• Kitting
• Manufacturing Inventory Management
• Mobile Access
• Multi-Channel Management
• Product Identification
• Reorder Management
• Reporting/Analytics
• Retail Inventory Management
• Supplier Management

10. Privy

An app designed to help your conversion rates by displaying highly convertible popups, flyers, banners, etc., that can be used to showcase discounts, special offers, etc. It also creates exit pop-ups to display to customers about to exit your site without taking action or completing the purchase. It’s a freemium app. The free version lets you enjoy all the above features, and the paid plan lets you track your site’s numbers so you can see if its having any effect on your website.

Salient Features

• List Growth
• Email marketing
• Text message marketing
• Cart abandonment
• Integrations

11. Product Reviews

Another one of the very useful Shopify apps that let you integrate customer reviews into your store page. We all know that positive reviews play a great role in building trust amongst visitors. Also reviews have been proven to play a role in influencing purchase decisions as well. Customers always go for products with a lot of positive reviews.

12. OptiMonk

OptiMonk is a top-rated conversion optimization tool trusted by thousands of Shopify stores. It helps you to delight your visitors and personalize their experiences while growing your sales. Without coding, you can launch popups, side messages, and sticky bars in minutes.

Whether you want to grow your email list, recover abandoned carts, upsell products with personalized recommendations, or promote special offers, OptiMonk makes it easy. Start with the free plan and grow your subscription as your business grows.
Salient Features:

• Exit-Intent
• Timed-Display Control
• Scroll-based Triggering
• Page-Level Targeting
• Returning Visitor Recognition
• Geotargeting
• Traffic Source Detection
• Cart-based Targeting
• Drag & Drop Editor
• 200+ Ready-to-use Templates
• A/B testing (Split testing)
• Analytics & Insights
• Campaign scheduling
• Dynamic Text Replacement
• Dynamic Product Recommendations
• 6 Message Types (Popups, Fullscreens, Sticky Bars, Sidemessages, Gamification, Teaser)

13. Optin Monster

The best Shopify marketing app to gather email addresses and boost sales.  It has all the advanced features you would possibly need to grow your email list, reduce cart abandonment, retargeting, etc. It’s a bit pricy at USD $49/month but it’s worth all the features it offers and the benefits it promises.

Salient Features

• A/B split testing
• Page-level targeting
• Sidebar forms
• Floating bar    
• After post & inline forms
• Content locking     
• Exit-intent technology
• Referral detection
• Yes/no forms
• Slide-in scroll trigger boxes
• Full-screen takeovers
• Campaign scheduling
• Drag-and-drop form builder
• Behavior personalization
• Visitor segmentation
• Pop-Ups
• Reporting & statistics
• Animated effects

14. DataFeedWatch

DataFeedWatch is a leading feed marketing solution available in over 50 countries and across 1000+ eCommerce channels with the goal of helping merchants grow locally and globally. Their dedicated Shopify integration lets merchants connect Shopify accounts to the tool in just a few clicks, opening the door to multichannel product listings and comprehensive data feed optimization. 

Intuitive and easy to use, DataFeedWatch gives merchants the tools to achieve greater visibility and ROAS from their eCommerce campaigns on Google, Facebook, Amazon, and other shopping platforms. This can be seen through their various case studies. It’s a simple solution for anyone looking to cut back on the time spent maintaining their data feeds while surpassing their competition. 

Brands, retailers, and digital agencies alike can gain complete control over their feeds and achieve their full retail potential with this one-stop feed marketing software. 

Salient Features:

• 1000+ shopping channels and marketplaces available in 50+ countries
• Analytics - measure campaign results and ROI
• Price Watch tool - competitive price insights
• Automated Google Search Ads
• Feed Review - check your feed quality and fix errors
• Multiple daily feed updates for feeds that are always fresh
• Sub-accounts with customizable access privilege

15. Clever ecommerce 

Get started with Google Ads and understand how it can help you bring quality traffic to your online store. Clever ecommerce Shopify app is a must-have integration used to create and manage your Google Ads and Shopping campaigns. In addition to automating your ads, the app will give you ready-to-use tips to optimize your campaigns. 

Positioning your ecommerce among the first Google Search results is possible by having the right performance in Google Ads and Shopping. How does it benefit you? With Clever ecommerce, increasing the visibility of your online store and maximizing your ROI becomes easier, smarter and more effective. Add this Google Ads and Shopping app for Shopify to your platform and become a Google Ads expert.

Whether you are looking to improve your Google campaigns' performance or have no idea how to start advertising, Clever ecommerce will take care of everything for you. 

Salient features:

• Conversion tracking pixel installed
• Search, Display, Retargeting Google Ads
• Automated keyword generation 
• Banner creation
• Seasonal campaigns (Black Friday, Cyber Monday…)
• Google Shopping ads: Google Smart Shopping feed
• Google Merchant center account
• Dedicated Account Manager 
• Product and category updates
• Weekly report

Conclusion:

That’s it, folks! That’s the end of the list. It’s not an exhaustive list, but it does a fairly good job of introducing you to some of the best Shopify apps to grow your business and boost sales. Please note you should not use too many of them as it will only confuse you and distract the visitor. Instead, your best bet would be to use these and see which works best for your business! Since we are concluding this article, Vitals is an all-in-one Shopify app that deserves mention here, and it also hosts 40+ individual apps

Don’t get overwhelmed by the prices, as most of these apps offer a free trial without asking for your credit card details. Try and test these apps before you decide to invest in them! Alternatively, if you’ve used any of these apps, let us know your experience in the comments section below.